A Review of Emeka Ossai and How He Preys on Self-Publishers and Authors

During a recent search on YouTube while trying to find information on how to sell my self-published books, I came across Emeka Ossai, a charismatic young man originally from Canada who now lives in Mexico (I believe). In my opinion, Emeka is the last person you should spend your money with, if you take writing seriously.

Emeka does a series on YouTube on how he lives a passive income lifestyle through publishing on Amazon. He claims that he wants to help other authors reach the same success he has, and to do this, he offers some free guides and courses the author has to pay for.

During an email conversation in which I confronted Emeka about the errors in his free guide, he wrote, “Why do you think I don’t write my books? I’m not an author, I hire people (ghostwriters) to write my books for me and I publish them under pen names. I’m a publisher not an author.

Summed up, this is Emeka’s business plan that he sells to self-publishers: hire a ghostwriter from Upwork or another site, publish your book with great keywords and swap reviews with other writers and sell your books. Basically, if you’re a serious writer like me, Emeka’s course isn’t for you. His course is for people who want to make some quick cash by publishing something they got from someone else.

Not to be misunderstood, there’s nothing wrong with hiring a ghostwriter. But when your goal is to use double-talk like Emeka and prey on self-publishers, it’s wrong.

For instance, in my recent emails with Emeka, he claimed to have published over one-hundred books under various pen names. When I challenged him, he named one book that I doubt made any money. When I challenged him on this, he wrote, “I already told you that was my 2nd book ever that book is shit.” He then directed me to watch his videos for the names of other books. I watched a bunch of his videos, but I haven’t heard one name of a book yet.

Emeka is all smoke and mirrors. He claims to have had so much success self-publishing, yet there is no proof of it. He gathers self-publishers for his upcoming “annual” Cancun retreat/summit and have them pay a ridiculous sum of money to participate. He claims to have the key to self-publishing success, but he is really just a charlatan using a bunch of videos to entice self-publishers who want to share their work with the world and make some money in the process as they deserve.

Emeka isn’t a “successful” self-publisher. All he knows is black hat tactics and rhetoric. Don’t spend your money with him. Everything he’s telling you, other successful self-published writers like Joanna Penn, Sean Platt and Johnny B. Truant tell you for free, and they can be trusted. Joanna Penn even opens her books to show you her sales.

Steer clear of Emeka Ossai.

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Manuscript Anxiety

I once read somewhere the hardest part of writing comes after the manuscript is complete. Later, I read that all first drafts were trash. I thought the people who wrote those things were idiots. How wrong I was.

Some people have problems putting words on the page. This is why most manuscripts are never finished. I don’t have this problem. However, the closer I come to finishing a manuscript, the more anxious I become.

When you write 90,000 words, you think, “Geesh. I just wrote 90,000 words.” There is a certain level of pride that comes along with that. Then, you think in utter horror, “Damn it. I just wrote 90,000 words.” That means you will have to revise, edit, proofread and polish a 90,000-word manuscript. Needless to say, that is quite the endeavor.

I have an awesome Science Fiction novel I am this – close to completing. But I don’t have $3,000 to pay a professional line editor or any editor to work magic on it. In my manuscript’s current form, I’d be laughed out of every publishing house on this side of the universe before it ever sees print. This is why editing and revising are so vital.

I have been writing Carbon Copies since September of last year. When I put the final words on the page this week, the real work will begin. I will have to read for consistency and make notes along the way. Then, I will have to go back and make the necessary changes which include rewording, rewriting, organizing, deleting and fleshing out characters and scenes. Then, I will have to proofread for grammatical errors front to back at least twice. All that should take at least three months.

Writing is a full-time job. If you want to be a writer, you don’t necessarily have to LOVE the process. You have to at least LIKE it though or have an appreciation for it like red lights. We’re not fans of them, but we do appreciate the fact they prevent others from slamming into us. A manuscript in its first draft is like the bones of the house with a foundation to build upon. The revising, editing and proofreading are what make the house a home. They are the paint, the cabinets, the windows and everything in between.

I write this to give insight on what it’s like to write and be serious about it. Take what matters to you and leave behind what doesn’t.

Increasing Book Sales With KDP Rocket

Today, I’m talking about increasing book sales with KDP Rocket. It is a program that is not a subscription that allows you to get inside knowledge on keywords so that you can have a greater chance of your books being found on Amazon by readers. You’re probably wondering why this is so important.

OK. Keywords are important if you want to maximize your ability to sell books. For instance, if you’re writing a book about a warring kingdom, it would be great to know that 1 million people a month through Amazon search the keywords “bloody kings killing.” Would you ever have thought to make that phrase part of your keywords? Maybe not.

On top of this, KDP Rocket tells you who your competition is, how many books they sold and how much money your keywords generate in relation to book sales. You’re wondering now, does it work? Many authors have said it does. Personally, I do not know, but this why I brought it yesterday for $97. There was a hiccup and I never received my pass key (license), but I emailed Dave Chesson, the creator who is a very accessible guy and who apologized, and he sent me my key.

So, I am doing an experiment. I know that shorter ebooks tend to do better than longer ebooks. I also have gathered data from KDP Rocket concerning book sales and competition within a certain genre. I am writing a 20,000-word novella using this information to see if it outperforms my other books. However, there are other variables to consider:

  1. Whether the story is appealing to the market
  2. Whether the book cover is intriguing
  3. Whether the marketing was sufficient
  4. And other things I can’t think of

I am very confident in my writing and storytelling capabilities. I have written some great pieces. If KDP Rocket is all it is cracked up to be, I should see a tremendous jump in sales. I know what the market wants, I know my competition and I know my keywords. Stay tuned, Loyal Reeders, and see what happens.

The Subtle Art of Not Giving a Fuck

The Subtle Art of Not Giving a Fuck is not your normal self-help book, and it is not for the faint of heart. This book doesn’t coddle you into feeling better or amp you up into believing you can do anything. Instead, it tells you how life is and suggests that you just deal with it.

As writers, authors and blogers, we create these posts or books and hope someone will read them, pray someone will give a fuck about them. What if they don’t? Do we give up writing or do we change gears?

I have always been a believer that in order to achieve goals, I must write them out and go for them. I had never been the type to weigh the consequences. As Mark Manson put it in Not Giving a Fuck, life is a series of problems and when you decide what success you want, you also have to decide what pain you want.

That means that everything comes with a certain stock of pain. As science puts it, for every action there is an equally adverse reaction. Simply put, take the good with the bad. Or as Troy Maxon in Fences would say, take the crookeds with the straights.

Success in writing, whether blogger, author or freelancer, is not easy. You will lose a lot to gain what you want. It is called sacrifice. This is why ninety percent of us fail. Because we lack the fortitude to keep on in the face of adversity.

But what is failure? It is an abstract idea really. Do we fail by society’s standards or our own?